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Check out Dr. Media's blog , a wry commentary on the ever-changing drama of the entertainment/ media/ marketing/ advertising/globalization adventure.
Media Research Associates provides the following services:
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- Business Development
- Market Research and Evaluation
- Marketing and Distribution
- Meaning-based Analysis
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 Media Research Associates, Inc., founded by Dr. Sanford Rosenberg, offers state-of-the-art consulting, evaluation and research services, employing current insights from Media Psychology. Our methods of in-depth analysis provide the foundation for making decisions that are crucial to production, development, marketing, branding and investment. Our knowledge-based research system and expertise enables us to provide our clients a thorough assessment of any media project's ability to tell its story and emotionally engage an audience.
The message is: "If you don't look inward, you will be left out."
-Jeremy Kagan, Filmaker, director, educator at the Bioneers New-Tech Media Panel, Pioneer Conference, Marin County Fairgrounds, October 18, 2009 |
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Digital media financing, production and distribution has been changed forever. These revolutionary changes impact all aspects of any type of media project in all media markets. These changes have and will change all aspects of every media-related business-- all the way from concept to final sale.
Media Business Coaching Services
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Management Consulting and Executive Coaching
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Strategic Planning
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Creative Development
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Business Development
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Market Research and Evaluation
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Marketing and Distribution
Digital media financing, production and distribution has been changed forever. These revolutionary changes impact all aspects of any type of media project in all media markets. These changes have and will change all aspects of every media-related business-- all the way from concept to final sale.
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 Media Research Associates, Inc. in San Francisco offers state-of-the-art evaluation and research services by employing the most current research from Media Psychology. We focus on the experience of the individual or group for whom the product was designed. Whether it's a game or a portal, we specialize in evaluating the experience of the user from the standpoint of the viability of the media experience for marketing and investment purposes.
Does your Media project work emotionally for your audience?
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MRA has gathered the latest statistics on New Media usage by consumers and businesses. We have data covering the following six areas:
- Internet usage
- Social Networking
- Email
- Gaming and Virtual Reality
- Texting
- Internet Video
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Media Research Associates has several films and multi-platform media projects in development. Click on Media Projects to learn more about what's coming up and what projects we have worked on.
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Here are this year's excerpts from the Sundance Producers Round Table, updating the state of the indie film biz and how the new distribution models are affecting production.
Live 2010 Producers Round Table
Panelists:
- Christine Vachon, producer
- Ted Hope, producer
- Thomas Woodrow, producer
- Liz Watts, producer
- Jonathan Schwartz, producer
Recently, Sundance Film Festival brought a group of independent film producers together for an informal discussion. This is what they talked about.
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Check out videos of some of Sundance Media Panels from 2009.
- All Grown Up: The Status of the independent film movement and how to preserve it.
- Digital Imperative: Studio executives and independents discuss digital distribution.
- Icons of the Digital Age: Visionaries of the digital revolution discuss what's next.
- New Models of Distribution: Showcase of films capitalizing on new distribution models.
- Now or Never: Discussion of urgent global challenges and the role of documentaries.
- Panic Button: Health, diversity, creativity of independent film.
- 20/20 Vision: Scientists and filmmakers explore the future.
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