Dr. Media

Media Psychologist, Senior Media Analyst, Producer, Researcher, Executive Media Consultant, Business Development, Management Consulting, Executive Coach

Tuesday, July 08, 2008

 

TV/Video Audience Measurement Challenge-Josh Chasin - Brightcove

Dr Media says, if you want to know the state of web statistics, listen this excellent to the point report by Chasin of Brightcove. The read Chris Anderson's argument on the lack of a need for any kind of verification of data, just computer generated data points, no"WHY'S". More on this lame approach later, I hope he doesn't need operated on by an MD who doesn't ask why.
See more comments of the pithy type later.
Check it out.


TV/Video Audience Measurement Challenge-Josh Chasin - Brightcove

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