Pew study begins to look at crucial quality if life issues.
How do people inhabit social networks.
Issues of intimacy , trust, caring, integrity , etc. Emotional impacts need examined More than databases are relational.

The tone of life on social networking sites
by Lee Rainie, Amanda Lenhart

Explore Survey Questions

The overall social and emotional climate of social networking sites (SNS) is a very positive one where adult users get personal rewards and satisfactions at far higher levels than they encounter anti-social people or have ill consequences from their encounters. A nationally representative phone survey of American adults finds that:

85% of SNS-using adults say that their experience on the sites is that people are mostly kind, compared with 5% who say people they observe on the sites are mostly unkind and another 5% who say their answer depends on the situation.
68% of SNS users said they had an experience that made them feel good about themselves.
61% had experiences that made them feel closer to another person. (Many said they had both experiences.)

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Location:San Francisco